Privacy
Privacy Policy
The Traffic MVP is designed to work without an account and without asking for your name, phone number, email address or street address.
Reviewed for the Traffic MVP · Updated July 21, 2026
Calculator inputs
The calculator and animal-in-attic checker run in your browser. Inputs are used to produce an on-screen result and are not submitted to PestCostData, a service provider or a lead buyer. ZIP code input is checked for format only and does not currently change the estimate.
Google Analytics
PestCostData uses Google Analytics 4 (measurement ID G-7DSW1P7ZLS) to understand aggregate page views, traffic sources, device and browser categories, approximate location and general on-site activity. Google Analytics may set first-party cookies such as _ga and _ga_<container-id> to distinguish users and sessions. Google processes this measurement data under its own terms and privacy controls.
PestCostData does not send names, email addresses, phone numbers, street addresses, ZIP-code calculator input or free-text submissions to Google Analytics. Google Signals and advertising-personalization signals are disabled in the site tag. Search Console and Bing ownership-verification tags, if added, are not product-event trackers.
Hosting and request data
Like most websites, the hosting and security provider may process request information such as IP address, browser type, requested URL, timestamps and security signals to deliver the site, prevent abuse and maintain logs. PestCostData does not use the current site to sell or share contact details because it does not collect them.
Advertising and other measurement
Advertising features, personalized advertising, lead tracking and provider matching are not part of the Traffic MVP. Before enabling another measurement provider or materially changing the Google Analytics configuration, PestCostData will review the provider settings, update this notice and implement any additional consent or opt-out controls required for the audiences served.
Children and sensitive information
The site is intended for U.S. homeowners and general audiences, not children under 13. Do not submit health, payment, precise-location or other sensitive information; the current site provides no field for doing so.
Your choices
You can limit analytics cookies through browser privacy controls, block the Google tag with compatible content-blocking tools, clear stored cookies or use Google's Analytics Opt-out Browser Add-on where supported. The Traffic MVP does not currently provide a privacy-request form or collect user submissions. A public request channel will be added before contact-data collection begins. If collection practices materially change, the policy date and relevant notice will be updated before the new processing begins.